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HE Khalid A. Bin Sulayem, Director General of Department of Tourism and Commerce Marketing (DTCM) officially inaugurated today International Fashion Jewellery & Accessories Fair and International Watch & Clock Fair (IFJA & IWCF), the only specialised show of its kind in the region dedicated into this fashion jewellery and watch industry.

The show is held in conjunction with the 24th International reduced tiffany bracelets Trade Fair (AITF), at Maktoum & Rashid Halls of the Dubai International Convention & Exhibition Centre, Dubai, United Arab Emirates.

Exhibitors from Brazil, Myanmar, Turkey and UK are making a debut at the show. Exhibitors from more than 10 countries are showcasing their latest designs, innovations and new trends in fashion jewellery, silver jewellery, silver and gold plated jewellery, beads, pearls, semi precious stones, designers' jewellery, watches and analogue clocks.

Satish Khanna, General Manager, International Expositions, the organiser of the fairs said, "Variety will be the most striking feature of this year's show, with exhibitors from around the world showcasing an array of latest designs in fashion tiffany earrings on sale and watches."

The IFJA and IWCF 2010 will showcase exhibitors from top designers, international companies targeting products for the MENA distribution channels, international export associations, global manufacturers, re-exporters, distributors, wholesalers, retailers, department stores, reduced tiffany pendants houses and others.

Steve Madden (Nasdaq: SHOO), a leading designer and marketer of fashion footwear and accessories for women, men and children, announced today that it has entered into a licensing agreement with Lucas Design International to design and market a women's fashion jewelry collection for the Steve Madden brand. The line is scheduled to launch in better department stores and specialty retailers as well as in Steve Madden stores and on stevemadden.com in Fall 2010.

Edward Rosenfeld, Chairman and Chief Executive Officer of Steve Madden, commented, "We look forward to working with the Lucas Design team to offer a jewelry collection that will reflect the Steve Madden design image. We believe tiffany fashion jewelry represents a great complement to the portfolio of categories that carry the Steve Madden name and that Lucas Design's expertise in the fashion jewelry business makes them an excellent partner for this endeavor."

Daniel Landver, Chief Executive Officer of Lucas Design International, stated, "In today's challenging economy, very few products help a woman differentiate herself more than her accessories, particularly her shoes and jewelry. Lucas Design is tiffany pendants excited at the opportunity to create unique fashion jewelry for the Steve Madden customer."

About Steve Madden

Steve Madden designs and markets fashion-forward footwear and accessories for women, men and children. The shoes and accessories are sold through 89 company-owned stores (including the Company's online store), department stores, and apparel, footwear, and accessories specialty stores. The Company has several licensees for its brands, including for ready-to-wear, outerwear, cold weather accessories, eyewear, hosiery, and bedding and bath products. The Company is the licensee for footwear, handbags and belts for Olsenboye and Fabulosity, for footwear for Elizabeth and James and l.e.i. and tiffany ring handbags and belts for Betsey Johnson and Daisy Fuentes.

About Lucas Design International

Lucas Design International's (LDI), started in 1998, produces fashion and fine jewelry inspired by Hollywood, pop culture and strategic fashion forecasting for some of the world's largest brands. Developing fashion jewelry and accessories on a seasonal schedule, LDI's designs both complement the trends and test the boundaries, incorporating new materials and pioneering techniques. LDI produces fashion and fine jewelry as well as a wider range of accessories for its brands. In addition to private brands and the Company's Landver Collection, LDI has licenses for Disney, Warner Brothers, and Kitson.

NEW YORK, Jan. 21 /PRNewswire/ -- 5W Public Relations, one of the 25 largest PR firms in the U.S., today announced the addition of KYMARO Intimate Apparel and KYMARO Body Shaper to its client roster. Further expanding the agency's successful fashion retail divisions, 5W Public Relations will be responsible for the publicity and branding of the various brands under the KYMARO flagship. KYMARO is a leader in various health, beauty and spa brands.

"5WPR is thrilled to work with KYMARO and we cheap rings to have tremendous success with the various products which they have available. The products offered make life easier and simpler for people, all necessities in today's environment," said Ronn Torossian, President and CEO of 5W Public Relations.

About KYMARO(R):

KYMARO(R) A leader in heath, beauty, and spa essentials. KYMARO offers a variety of products, from shapewear to hair extensions and exercise equipment to bra inserts. KYMARO makes it their goal to provide quality cheap tiffany at affordable prices. Shop for all KYMARO(R) products at www.ubuyez.com or call KYMARO at 1-888-KYMARO1.

About 5WPR:

5W Public Relations (www.5wpr.com) is a full-service public relations firm known for implementing cutting-edge, customized media programs designed to impact our clients' specific business goals and objectives. 5WPR's energetic, fast-paced, and focused culture earned the firm a spot on the INC. 500 list and the title of "fastest-growing agency" three years in a row. One of the 25 largest PR firms in the US, the agency maintains practice tiffanys in consumer, technology, health and wellness, entertainment, lifestyle, fashion, and corporate communications. Our growth and recognition stem from a focused, smart, and creative staff that expertly communicates client messages to impact ROI. Our committed team has the understanding and ability to harness the newest tools in a rapidly changing media landscape. This 24/7 approach to the media led the industry's foremost trade magazine to describe 5WPR as "aggressive in a way that clearly resonates with clients looking for a firm staffed with type A-plus personalities, a BS-free approach, and results from Day One."